Rash product is good, but name doesn’t hurt a bit
By Alan Sayre
The Associated Press
COVINGTON, La. – Retired Louisiana pharmacist George Boudreaux hasn’t needed Madison Avenue pitchmen to get the word out about his concoction to treat diaper rash. He just lets the name do it for him.
Boudreaux’s Butt Paste.
“Would you be talking to me if it was called George’s Diaper Cream?” Boudreaux recently asked a reporter.